The Crown Prince That Sells Medicine - Chapter 78
The Crown Prince That Sells Medicine Chapter 78
Episode 78 Birth of a famous doctor (1)
Kukukukung! floating! thud!
The drum beat at a steady beat. A flock of seagulls playing on the dockside were startled by the sound and flapped their wings. Thousands of citizens gathered under the fluttering wings. Their eyes were focused on one place.
A place where people’s eyes gather. A podium erected on one side of the dockside plaza. Above that, Rakiel adjusted the collar of his shirt.
“Hmm.”
A cough that comes out of nowhere. How many times have I cleared my throat since a while ago?
‘…Whoa, I’m nervous.’
After all, appearing in front of people is not easy. It’s even more so when you stand in front of thousands of people, not tens or hundreds, and get noticed. Rakiel raised his head. I saw a placard hanging on the podium.
‘It’s the special medal award ceremony for the city of Cremo.’
When I saw that, I suddenly remembered what happened two days ago.
♣
“…Yes? “What do you mean by that?”
The garden of the mayor’s residence two days ago.
The mayor of Cremo, who had been called in broad daylight, flinched. Is the story I heard from this person surprising? Or is it burdensome to see Urus, who has just eaten Minotaur Hwangcheongsimwon and is fast asleep? Maybe both.
A thought that suddenly occurred to me made me laugh. We explained our plan step by step so that the mayor would not be surprised.
“I was thinking of holding a medal awarding ceremony to promote the new drug.”
“Are you saying that the medal award ceremony was to promote a new drug?”
“Hmm.”
I nodded.
Literally.
“There were many overlapping reasons, but in any case, the city of Cremo suffered this time. Because of this Minotaur’s rampage, many people were surprised, property was damaged, and we faced a difficult recovery period. That’s why. “I would like to award medals to those who worked hard to protect me that night, those who devoted themselves to others, and those who set an example of courage and sacrifice.”
“Your Majesty yourself?”
“Hmm. The justification will be sufficient. “I thought I would give this as an award while awarding the medal.”
“What is this…?”
The mayor tilted his head.
The object the crown prince spread out his palm and said ‘this’. It was a gilded bead. I think it might be a little smaller than eye candy. It had a bitter, spicy, and unique scent. The crown prince grinned.
“Minotaur Hwangcheongsimwon.”
“…yes?”
“It’s a newly developed drug. It is excellent for treating heart diseases, including angina, and as an additional effect, it provides a perfect sound sleep that will make your body comfortable. “Like this Minotaur here is taking a nap.”
“Are you sure you fed that to the Minotaur?”
“uh.”
“Then Your Majesty made this yourself?”
“Hmm. I made it, so I have to sell it. It is very expensive because it contains precious ingredients. That’s why. “This is awarded along with the medal at the medal award ceremony.”
“…Oh indeed.”
“Do you understand what I mean?”
“Yes, Your Highness.”
The mayor nodded. He was also a person who had been active in politics and governed a region for more than half his life. Just by hearing this much, one could clearly understand the prince’s intentions.
“A medal given in recognition of overcoming a special disaster and its achievements… If it is a medicine given along with a medal bearing the name of His Highness the Crown Prince… That fact alone makes all the nobles of the empire curious about the identity of the medicine. “You will feel it.”
“okay. “That’s it.”
I pretended to speak, but it’s nice to hear that he was nice and understood. Rakiel smiled satisfied.
“You must be curious to know that this medicine was given as a reward by the crown prince. Literally the crown prince edition. “Because it is the crown prince’s premium product.”
“Yes, probably.”
“okay. There are probably quite a few nobles who would be honored just to get their hands on it. Or, there may be people who sense signs of a trend and want to buy it even if they don’t need it right away.”
What if the perception is just like that? There is no need to provide further information. They will bring their own money and try to buy it. That’s the power of a high-end luxury brand.
‘I saw a lot of that in Korea. ‘How easily people are influenced by the power of brand marks.’
Looking back, it really was that way.
When it comes to cars, it’s venture. If it’s a watch, it’s Rolax. In fact, if you look at only the features, there is nothing that is more overwhelming than other competing brands. However, the price was more expensive than competing brands. Strictly speaking, the cost-effectiveness was poor.
But it sold even better!
‘Just look at ventures. To put it mildly, there is a saying that the triangular star itself is an option worth 10 million won. Same with Rolax. In order to succeed in buying a sacred bone directly from the store, I go to the store when it opens in the morning, do an open run, get a waiting number, and buy it while making a fuss and asking for it to be sold. However, when you look at the performance, it is by no means overwhelming compared to other competing brands of similar level.’
Venture and BWM Aodi are competitors.
Lolax and Omiga.
What does it look like to the average person who is not interested in cars or watches? It was difficult to feel the difference in performance between the two. No, in reality, only the direction pursued by the brands was different, and the performance of one was not clearly superior.
‘But ironically… there are many cases where the general public is only familiar with brands that are synonymous with one field.’
That was the power of the brand. Rakiel thought it was the same this time too.
‘The nobles who will be the main consumers of Minotaur Hwangcheongsimwon… they will not be very knowledgeable about medicine. Or rather, you probably know almost nothing. So this way of promoting it will actually work. Rather than looking at the exact ingredients or effects of the medicine, I will first pay attention to the name of the brand. Because it is the consumer group that will be more affected by it.’
Also, what about Minotaur Hwangcheongsimwon? It was not a bubble that only pushed brands. It was a medicine with tremendous efficacy and even greater side effects (?) made from the highest quality Minotaur emperor.
“So, we need to use this opportunity to advertise properly. So that you can get a generous price. “For that, a medal award ceremony is necessary.”
“If we do, we will have to hold the award ceremony as grandly as possible.”
“I am even more grateful that you understand my feelings.”
“You are welcome, Your Majesty. “If so, can I get ready right away?”
The mayor spoke as if he knew everything. The more I saw him, the more trustworthy he was. A happy smile appeared on Rakiel’s lips.
“If you do, I will be more grateful. “I won’t forget this, so please take care of me.”
“All right. Please leave it to me, Your Highness.”
♣
Did you say…?
That was two days ago.
Actually, the mayor of Cremo worked really hard. We worked hard day and night to make the event as big and early as possible. Thanks to this, the medal award ceremony was held in just two days.
Rakiel raised his head.
“….”
Thousands of Cremo citizens were seen gathered in the square. Those who could not find a seat in the square were sticking their heads out from every window around the square. Everyone’s eyes were focused on this podium.
No, more accurately, he was looking at himself.
‘Whoa.’
Rakiel took a deep breath. Have you ever received so many stares at once in your life? This has never happened in Korea.
There, he was just an ordinary student, and when he got older, he was just an ordinary local Oriental medicine doctor. Because I was just a common person who would never even dream of receiving special attention.
‘Of course, here… there were times when I received attention.’
Just once.
It was the time when I confronted the 2nd Prince on the Roy-Harvey Suspension Bridge in the Imperial Capital. Similar to now, thousands of people watched the match. But it felt different back then than it does now.
‘Because it’s too much to think about how to confront the second prince right now. All my attention was focused on that.’
So, I didn’t have much time to be conscious of what people around me were thinking about. But now? I was able to receive the attention of so many people with just a sober mind(?). To be honest, it was a bit burdensome!
‘But don’t be scared, Lee Han!’
Rachiel encouraged herself. You have to do well from now on. Only then will Minotaur Hwangcheongsimwon be properly promoted. It will be possible to solve the financial difficulties that plague the villa oriental medicine clinic.
“Hmm!”
He was armed with cool-headedness. I cleared my throat and looked ahead. Before I knew it, Damian was on the podium and facing me. It was like wearing a uniform for the first time in a while. The same was true for the Anis Special Forces guards who stood side by side behind him.
Those who worked hard to protect this side. These were the recipients of medals today.
Now it’s showtime.
“Damien Cayenne. 33 others.”
He said quietly. The voice was amplified through the magic orb. It resonated loudly throughout the square, like a woofer speaker exploding.
“In the face of an unprecedented situation where the Minotaur went on a rampage, you fought hard to protect the blood of the royal family without retreating an inch. Therefore, today, I would like to take this opportunity to especially commend your achievements in the name of Crown Prince Raquiel Adria Magentano.”
I opened the prepared remarks. Damian and everyone got down on one knee. approached them. Medals were hung around everyone’s necks. And he took out a luxurious box.
I opened the box.
Inside, 34 Minotaur Hwangcheongsimwons, glittering with gold leaf, were lined up in two rows.
“Also, I, Crown Prince Raquiel Adria Magentano, created this special medicine out of gratitude for your courage and dedication.”
Rachiel lifted the box containing the Minotaur Yellow Blue Heart high. So that everyone in the square can see clearly. I put more emphasis on my voice so that the message could be heard in everyone’s ears.
“You are true warriors and warriors who fought against the ferocious Minotaur. so that! This special and powerful product is made from the Minotaur’s beef! “You deserve medicine.”
…murmur?
The square began to shake. It was because of the saying, ‘It was made from the emperor of the Minotaur.’ I wonder if there was a medicine made from such ingredients. The symbolism of medicine being given by the crown prince. Soon enough, curiosity slowly arose.
‘If something from the Minotaur was added… wouldn’t that be a really good medicine?’
‘I guess so, huh?’
People’s eyes sparkled.
What will happen if you eat that? Could it be that he gains strength like the Minotaur? Amid everyone’s interest and anticipation, Rachiel’s tongue danced even more dazzlingly.
“As soon as you eat this, your heart will become stronger. The blood clot will be removed and you will gain indomitable stamina like the Minotaur. “Taurine, cholic acid, vitamin D, ginsenoside and protopanaxidiol will revitalize your blood vessels and revitalize your soul!”
…a roar? A roar?
The people’s excitement grew even louder.
‘Taurine? Colic acid?’
‘What is vitamin D?’
It was a name I had never heard before. It was difficult to understand. But somehow it sounded even more plausible!
‘Is it good?’
‘Sounds incredibly good, doesn’t it?’
‘Isn’t it the magical energy extracted from the Minotaur?’
Everyone’s ears perked up. Rakiel, caught up in the mood, stepped on the full accelerator.
“Is that all? It will provide ultimate rest and sound sleep to your tired and sleepless body. Those of you who have gained strength in this way will be reborn as even more courageous souls. Like a tireless Minotaur! As soon as you take this medicine! You will be able to be reborn as a new being.”
Buzzing?
If you eat it, you will become brave. It is said that endless strength soars and even vitality is created in the tired body.
However, Rakiel’s bombardment of comments did not end there. He recalled a comment from a home shopping broadcast host that he used to say when he was absent-mindedly watching TV in Korea. He continued to throw out even more subtle comments.
“That is why I am truly happy that you are here today. I am even more happy to be able to inform the citizens of the empire about the existence of this medicine thanks to your faithful and loyal people. because. Just one month from today! Only for 1 month! This medicine is a Crown Prince Awarded Edition with a rich composition and reasonable price! Because we will open the door to sales to citizens!”
…Roaring!
Crown Prince Award Edition? Are you going to sell such a special drug? Rachiel’s words were heard in the ears of the citizens who were perked up.
“Only 9999 Mazen! Limited quantity special price edition! At a great price, we are already hearing that it is sold out! Only for one month from now! A maximum configuration that will never be seen again in the future! Special items to sell! For you! “I give it to you free of charge.”
Clean all the way to the end.
Without any unnecessary details.
I just made it known. He ended his comment refreshingly. That moment. People’s eyes were shaking.
‘What… 9999 Mazen?’
‘The price offered at a limited special price is that expensive?’
‘Then how much more expensive is the original price?’
‘I guess it’s really good. That’s why it’s so expensive.’
‘Because it’s that good and precious… I guess the crown prince is giving it to those who have earned merit?’
‘of course!’
‘I envy people who can afford medicine like that.’
Similar thoughts popped into everyone’s head. A rare item that not everyone can easily obtain. An incredible luxury item that will make you the envy of those around you just by purchasing it. Literally a special edition of the crown prince!
Greed filled the eyes of people looking at Minotaur Hwangcheongsimwon.
‘Ah…’
‘I want it.’
‘I want to scream.’
It’s like flipping through a home shopping channel. Or while browsing the shopping page on your phone. The eyes sparkled brightly, like the eyes of someone who got into an accident because of his short-sightedness.
Looking at those gazes, Rakiel was convinced.
‘done.’
All of the comments just made at today’s award ceremony were effective. Thanks to this, the happy premonition of a complete sale blossomed.
But he didn’t stop there. Just promote a new drug and end the award ceremony? That would have been such a shame. This was not the end of his plan.
‘If you’ve already held an event, you should pull out the mulberries!’
I will take care of everything I need today. I will stuff things in my pocket that I cannot take with me. I looked back at the citizens with a single thought. I put the next step of the plan I had drawn up today on my tongue. I launched it with force.